ZITATSony introduces high performance DSLR cameras with Full HD video Fully-featured α580 with newly developed 16.2M Exmor APS HD CMOS censor, up to 7fps shooting, and Auto HDR
24 August 2010
DSLR-A580 (16.2 megapixels) and DSLR-A560 (14.2 megapixels)Fast, responsive shooting up to 7fpsNew 15-point phase-detection autofocus system for rapid, accurate AF trackingFull HD Movie shootingAdvanced imaging functions including 3D Sweep Panorama, Auto HDR and Multi Frame Noise Reduction
Appealing to photographers ready to explore sophisticated new creative possibilities, the DSLR-A580 and DSLR-A560 from Sony offer unparalleled levels of imaging refinement.
At the heart of both is a new-generation Exmor™ APS HD CMOS Sensor processor. Together with the latest iteration of Sony's powerful BIONZ imaging processor, it supports high-speed continuous shooting plus a sophisticated range of digital image compositing and processing functions. This gives even greater artistic possibilities to beginners and photo enthusiasts alike.
The A580 and A560 can freeze fleeting photo opportunities at up to 7 fps in Speed Priority Continuous Advance mode. What's more, Sony's popular Quick AF Live View system is now more effective than ever. The benefits of live image preview are maximised by a newly developed 15-point phase-detection autofocus system that keeps even moving subjects in pin-sharp focus.
The DSLR-A580 and A560 are compatible with the full α range of over 30 A-mount interchangeable lenses of Sony and Carl Zeiss and offer SteadyShot INSIDE. This in-body sensor shift image stabilisation system provides up to 4 exposure steps of anti-shake correction when shooting handheld.
Full HD movie shooting
Both the A580 and A560 offer Full HD video shooting. Just touch the dedicated Movie button and record detail-packed HD videos and crisp stereo sound in a choice of AVCHD 1080i or web-friendly MP4 formats. Thanks to the large, high-resolution Exmor™ APS HD CMOS Sensor, it's possible to capture stunning HD movie clips with beautiful background defocus (‘bokeh' effects.
Effortless composition and image viewing
The A580 and A560 enable exciting new possibilities for framing and viewing the highest-quality still images and video.
Articulating up or down for comfortable framing in any shooting position, the bright 7.5 cm (3.0" Xtra Fine LCD offers a bright, high contrast view with superb detail and colours.
As an additional refinement, new Focus Check Live View mode simplifies critical assessment of the finest image details. A real-time ‘feed' from the main sensor can be viewed on the LCD monitor, with switchable magnification allowing close-up confirmation of delicate manual focus adjustments. Contrast AF method is selectable in focus check Live View mode.
DSLR enthusiasts will also welcome the bright, high contrast optical viewfinder with 95% frame coverage that provides a supremely detailed view while composing still images. Depth of field preview is now available at the touch of a button.
Both cameras feature 3D Sweep Panorama, allowing photographers to capture detail-packed extra-wide panoramas with a huge field of view. 3D panoramas can be enjoyed on any compatible 3D HD television.
Auto HDR is now refined further compared with previous-generation α models. Data from a burst of three frames at bracketed exposure values is automatically combined, creating a single image with extended highlight and shadow detail. Multi-frame Noise Reduction ‘stacks' a high-speed burst of six frames, creating a single low-noise exposure that boosts effective sensitivity as high as ISO 25600.
The new cameras accept both Memory Stick PRO Duo™ (including Memory Stick PRO-HG Duo™ and SD (including both SDHC and SDXC formats) media (all sold separately). Memory Stick PRO-HG Duo HX 30MB per second transfer rate offers the best performance during cameras' continuous shooting mode or when transferring the data to another media.
The new DSLR-A580 digital SLR camera by Sony is available from October 2010. The new DSLR-A560 digital SLR camera by Sony is available within the first quarter of calendar year 2011.
DSLR-Α580 / DSLR-A560
Interchangeable Lens Digital Camera with built-in flash
Sony α lens, Minolta and Konica Minolta AF lens
Exmor™ APS HD CMOS 16.2 effective megapixels (approx.)
Exmor™ APS HD CMOS 14.2 effective megapixels (approx.)
BIONZ™ image processor
ISO Sensitivity Range
ISO 100 - 12800 (Extended: ISO 25600 in Multi-Frame NR Mode)
Image Quality Modes
JPEG (fine, standard), RAW, RAW + JPEG
HDMI Connector and BRAVIA Sync
HDMI mini connector (Type C), BRAVIA Sync (Sync menu), PhotoTV HD
Image Size: 3:2 (pixels)
L size: 4912x3264 (16M)
M size: 3568x2368 (8.4M)
S size: 2448x1624 (4M)
L size: 4592x3056 (14M)
M size: 3344x2224 (7.4M)
S size: 2288x1520 (3.5M)
HD movie record
AVCHD: 1920 x 1080i (16:9) (59.94i recording, 29.97 fps image sensor output / Average bit rate 17 Mbps)
MP4: 1440 x 1080 (16:9) (29.97 fps / Average bit rate 12 Mbps) / 640 x 480 (4:3) (29.97 fps / Average bit rate 3 Mbps)
Max record time: Without SteadyShot Inside 29 minutes, with SteadyShot Inside 14minutes on the α580 and 24 minutes on the α560
at a room temperature
Fixed eye-level, penta-Dach-mirror type Optical Viewfinder
Approx. 95% coverage, 0.8x magnification (with 50mm lens at infinity)
7.5cm (3" TFT (Xtra Fine LCD) with 921k dot resolution; 2-way tilting mechanism
Live View System
Quick AF Live View (pentamirror tilt system)
Focus Check Live View
Focus system TTL phase detection system / Contrast AF selectable
Display Real-time image adjustment display (reflects exposure compensation, white balance, Sunset / B&W of Creative Style)*
* Available only during AE lock
Coating on low pass filter, plus image-sensor shift
AF modes: Single-shot AF, Automatic AF, Continuous AF
TTL 15-point phase detection AF system with 3 cross sensors (11-point with optical viewfinder)
Programmed AE (AUTO, AUTO - Flash Off, P), Aperture priority, Shutter priority, Manual, Scene selection
Exposure Metering System
(Live View): 1200-zone evaluative
(Viewfinder): 40-segment honeycomb pattern
Exposure Metering Modes
Multi-segment, Centre-weighted, Spot
Portrait, Landscape, Macro, Sports, Sunset, Night portrait/Night view, Hand-held Twilight
Creative Style Settings
Standard, Vivid, Portrait, Landscape, Sunset, B/W
YES (2D and 3D)
YES (available in P/A/S/M modes)
3 continuous exposures, in 0.3 or 0.7 EV steps
White Balance Settings
Auto / 6 presets / Colour Temperature/Colour Filter / Custom WB
Continuous Advance Shooting
Up to 7 fps in Speed Priority mode (AF/AE fixed at first frame)
Up to 5 fps with optical viewfinder
Up to 3 fps in Quick AF Live View mode
Approx. no. of Shots
Approx. 1050 images with optical viewfinder, approx. 560 images in live view mode (CIPA standard)
Auto pop-up, GN 12 at ISO 100, FOV coverage up to 18mm
Flash-off, Auto, Fill-flash, Slow sync, Rear Sync., Wireless*, Hi-speed sync.*,
*With compatible external flash
MemoryStick PRO Duo / PRO-HG Duo / SD memory card / SDHC memory card / SDXC memory card
Approx. 137 x 104 x 84mm (W/H/D, excluding protrusions)
Approx. 599g (excluding battery, media and accessories)
For more information please contact
Sony Europe Press Centre
Sony is a leading global innovator of audio, video, communications and information technology products for both the consumer and professional markets. Sony is renowned for its audio-visual products, such as the BRAVIA™ LCD high-definition television, Cyber-shot™ digital camera, Handycam® camcorder, "α" (pronounced Alpha) digital SLR camera, and Walkman® MP3 player as well as its VAIO™ personal computers and high-definition (HD) professional broadcast equipment, highlighted by the XDCAM® HD. Offering a complete end-to-end HD value chain and with its electronics, music, pictures, game and online businesses, Sony is one of the world's leading digital entertainment brands, employing approximately 170,000 people worldwide.
Through its long-term football partnerships as an official sponsor of the UEFA Champions League until 2012, Official FIFA Partner until 2014 and global sponsor of the FIFA World Cup™ in 2010 and 2014, Sony is inspiring a sense of excitement for the millions of football fans around the world.
For more information on Sony Europe, please visit http://www.sony-europe.com
"Sony", "WALKMAN", "VAIO", "Cyber-shot", "Handycam", "α", "BRAVIA" and "XDCAM" are registered trademarks or trademarks of Sony Corporation. All other trademarks or registered trademarks are the property of their respective owners[/quote]